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tests_к_юнитам_23 24 2 курс

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Юнит 23

Задание 1

  1. Our basic range of tennis rackets is priced at the bottom-end of the market.

  2. For example, our entry level racket for beginners is just £20.

  3. Last year, the list price for our most expensive model was £250.

  4. But after last week’s price cut it is now just £200.

  5. Lots of people start with one of our cheaper rackets and then move upmarket.

Задание 2

1-B

2-A

3-C

4-B

5-C

6-А

7-B

Задание 3

1-boom

2-mid-priced

3-niche

4-mid-range

5-trade up

Юнит 24

Задание 1

1-G

2-H

3-E

4-I

5-D

6-F

7-A

8-B

Задание 2

  1. Mailshots, telemarketing and door-to-door selling are all part of direct marketing.

  2. We have about 150 telesales people in our call centre in Dublin.

  3. We use cold calls to find new customers but most people don’t like being approached by companies that they don’t know.

  4. The bigger supermarkets don’t like deep discounters because they offer very low prices.

  5. The “Body Shop” is a chain store with branches throughout the UK.

Задание 3

1-junk

2-outlet

3-middlemen

4-department

5-convenience

6-distributors

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