- •What is friendship for you? Which personal qualities do you appreciate in your friends? Which qualities wouldn't you tolerate?
- •What is a usp? Why is it important for a new product to have a usp?
- •How would you choose the media to advertise a new product? Give an example.
- •What products are most commonly featured in adverts for children? How are they advertised?
- •What are the problems with advertising for children and how are they solved in different countries?
- •What are current issues in education? Discuss one of them.
- •Compare different systems of education with the system of education in Russia.
- •What are the reasons for going to university? How have you made your choice?
- •What are current trends in your country? How are they developing? Describe one of them.
- •What factors affect people's choice of clothes and hairstyle? What do you know about trends in fashion?
- •What is the trend concerning life expectancy? What is happening to families in Europe?
- •Choose one of modern trends and describe it.
What is the trend concerning life expectancy? What is happening to families in Europe?
The trend concerning life expectancy is that life expectancy around the world increased dramatically in the last 60th years, and many scientists believe that this trend is likely to continue in the future. If the current older people populations in many countries become healthier, wealthier and live longer, the trend will have important consequences for people and governments. The cost of medical care for older people will rise, and governments will have to start thinking hard about how to fund state pensions for older citizens. Some people will want to keep on working later in their life, which could lead to changes in the age of retirement in many countries. Others would prefer to retire early to enjoy having more time for them selves. Finally, the effect on the world population will be great. Europe’s population has ben in decline for several years now as people prefer to have fewer children and families tend to be smaller.
Choose one of modern trends and describe it.
The most famous modern trend nowadays is health. Everywhere we can see slogans like “In the healthy body is healthy soul”. Everywhere are so much social ads about harmful of smoking and drinking alcohol. In restaurants we can see a vegetarian menu more and more often. On the each corner we can see advertising of some sport or gym club with address. It becomes fashion to get sport holidays with family or with friend for example on bicycles, skating rolls, skis or surf. It become in trend to eat a healthy food and to have a sport body, but not with ataraxic fit. Even the most famous fashion magazine Vogue wrote in the start of this year that they wouldn’t get on the job too fit anorexic models and models under 18th years old yet. Because it is abnormally for woman in 30th looks like 15th years old girl and weigh about 35th kg.