- •Часть 1
- •Английский язык для делового общения
- •Unit 1 customers
- •Unit 1 customers
- •Unit 1 customers
- •IV. Test yourself Translate into English Give the definitions below Unit 1 customers Card 1
- •Customer repeat business facilities Unit 1 customers Card 2
- •Unit 1 customers Card 3
- •Unit 2 companies
- •I. Here is the list of English words and expressions from the Unit to be learnt:
- •Unit 2 companies
- •Unit 2 companies
- •IV. Test yourself Translate into English Give the definitions below Unit 2 companies Card 1
- •Competition salary trademark profit Unit 2 companies Card 2
- •Unit 2 companies Card 3
- •Unit 3 travel
- •I. Here is the list of English words and expressions from the Unit to be learnt:
- •Unit 3 travel
- •II. Here is the list of Russian equivalents of the words and expressions from the Unit to be learnt:
- •Unit 3 travel
- •III. Study the definitions of a few key words of the Unit:
- •IV. Test yourself Translate into English Give the definitions below Unit 3 travel Card 1
- •Unit 3 travel Card 2
- •Unit 3 travel Card 3
- •Social conventions guide colleague to experience Unit 4 troubleshooting
- •I. Here is the list of English words and expressions from the Unit to be learnt:
- •Unit 4 troubleshooting
- •II. Here is the list of Russian equivalents of the words and expressions from the Unit to be learnt:
- •Unit 4 troubleshooting
- •III. Study the definitions of a few key words of the Unit:
- •IV. Test yourself Translate into English Give the definitions below Unit 4 troubleshooting Card 1
- •Unit 4 troubleshooting Card 2
- •Unit 4 troubleshooting Card 3
- •Dealership advisory panel turnover goal Unit 5 company history
- •I. Here is the list of English words and expressions from the Unit to be learnt:
- •Unit 5 company history
- •II. Here is the list of Russian equivalents of the words and expressions from the Unit to be learnt:
- •Unit 5 company history
- •III. Study the definitions of a few key words of the Unit:
- •IV. Test yourself Translate into English Give the definitions below Unit 5 company history Card 1
- •Household name advertisement feature to launch Unit 5 company history Card 2
- •Benefit licence customer profile disposable Unit 5 company history Card 3
- •Innovation disposable advertising licence Unit 6 retailing
- •I. Here is the list of English words and expressions from the Unit to be learnt:
- •Unit 6 retailing
- •Unit 6 retailing
- •III. Study the definitions of a few key words of the Unit
- •IV. Test yourself Translate into English Give the definitions below Unit 6 retailing Card 1
- •Unit 6 retailing Card 2
- •Manufacturer door-to-door sales margin chain store Unit 6 retailing Card 3
- •Unit 7 product
- •I. Here is the list of English words and expressions from the Unit to be learnt:
- •Unit 7 product
- •Unit 7 product
- •III. Study the definitions of a few key words of the Unit:
- •IV. Test yourself Translate into English Give the definitions below Unit 7 product Card 1
- •Branded product advertising to launch feature Unit 7 product Card 2
- •UsPs brand feature invention Unit 7 product Card 3
- •Unit 8 people
- •I. Here is the list of English words and expressions from the Unit to be learnt:
- •Unit 8 people
- •Unit 8 people
- •III. Study the definitions of a few key words of the unit:
- •IV. Test yourself Translate into English Give the definitions below Unit 8 People Card 1
- •Unit 8 People Card 2
- •Unit 8 People Card 3
- •Unit 9 business environment
- •Unit 9 business environment
- •Unit 9 business environment
- •III. Study the definitions of a few key words of the Unit:
- •IV. Test yourself Translate into English Give the definitions below Unit 9 Business Environment Card 1
- •Unit 9 Business Environment Card 2
- •Unit 9 Business Environment Card 3
- •Infrastructure technology recession tax Unit 10 finance
- •Unit 10 finance
- •II. Here is the list of Russian equivalents of the words and expressions from the Unit to be learnt:
- •Unit 10 finance
- •III. Study the definitions of a few key words of the unit:
- •IV. Test yourself Translate into English Give the definitions below Unit 10 Finance Card 1
- •Interest rate stock liabilities overdraft Unit 10 Finance Card 2
- •Cost of living interest assets to draw up Unit 10 Finance Card 3
- •Overheads cost of living liabilities stock Unit 11 corporate responsibility
- •Unit 11 corporate responsibility
- •Unit 11 corporate responsibility
- •III. Study the definitions of a few key words of the Unit:
- •IV. Test yourself Translate into English Give the definitions below Unit 11 Corporate Responsibility Card 1
- •Unit 11 Corporate Responsibility Card 2
- •Unit 11 Corporate Responsibility Card 3
- •Unit 12 competition
- •Unit 12 competition
- •Unit 12 competition
- •III. Study the definitions of a few key words of the Unit:
- •IV. Test yourself Translate into English Give the definitions below Unit 12 Competition Card 1
- •Stock Exchange rival booming business open market Unit 12 Competition Card 2
- •Domestic market to float competitive edge relevant Unit 12 Competition Card 3
Overheads cost of living liabilities stock Unit 11 corporate responsibility
Here is the list of English words and expressions from the Unit to be learnt:
ethical policy
to behave responsibly
to have spending power
to use child labour
to pollute the environment
to delay payment
payment on time
late payment
product policy
developing countries / developed countries
to improve national economic health
long-term gains
to put smth as one's top priority
to lose confidence
consequences
to deny people human rights
to test smth on animals
to consider the matter
penalty
to submit (send in) an invoice
to settle (pay) an invoice
cash-flow
to use delaying tactics
to overcharge
to owe money
to take strict measures
to reduce damage to the environment
to pay a fair price
illegal production
to withdraw smth from the market
to put social priorities before profit
to lack smth
to bargain (with)
to recruit voluntary staff
to harm / to damage
to provide good working conditions
to face bankruptcy
to improve the quality of workforce
to be concerned about smth
the other side of the coin
Unit 11 corporate responsibility
Here is the list of Russian equivalents of the words and expressions from the Unit to be learnt:
социально ответственная политика бизнеса
вести дела в социально ответственной манере
обладать покупательной способностью
использовать детский труд
загрязнять окружающую среду
задерживать платежи
своевременная оплата
несвоевременная оплата
политика компании по отношению к продукту (каким он должен быть)
развивающиеся / развитые страны
улучшать состояние национальной экономики
долгосрочные прибыли / доходы
считать высшим приоритетом
терять уверенность
последствия, следствие
нарушать права человека
проводить опыты на животных
рассматривать вопрос
штраф, наказание
предъявить счёт к оплате
оплачивать счёт
денежный поток
использовать тактику задержки платежа
назначать завышенную цену
задолжать деньги, быть в долгу
принимать строгие меры
уменьшать вредное воздействие на окружающую среду
платить приемлемую цену
незаконное производство
уйти с рынка, отозвать товар
ставить интересы общества выше прибыли
испытывать недостаток в чём-либо
вести торг, торговаться (с кем-либо)
нанимать добровольцев
наносить вред
создавать хорошие условия труда
оказаться перед угрозой банкротства
повышать квалификацию персонала
заботиться о чём-то, быть обеспокоенным чем-либо
обратная сторона медали
Unit 11 corporate responsibility
III. Study the definitions of a few key words of the Unit:
Bankruptcy – when someone is judged to be unable to pay their debts by a court of law, and their assets are shared among the people and businesses that they owe money to
Ethical policy – company's behaviour based on principles of what is right and wrong.
Invoice – a document sent by a seller to a customer with details of goods or services that have been provided their price and the payment
Local community – all the people who live in the same area, city
Penalty – a punishment for breaking a law or rule
Spending power – the ability of a person or organisation to buy things, depending on the amount of money they have available
The environment – the air, water, and land in which people, animals and plants live
To bargain with – to discuss the conditions of a sale, agreement, etc, in order to get the greatest advantage for yourself
To overcharge – to charge someone too much money for something
Workforce – all the people who work in a particular country, industry or factory