- •The Demand Curve
- •0 D Vocabulary
- •If Keadinci z
- •1000 2000 3000 4000 5000 6000 7000 8000 9000 10000 Production units (e.G. Pens)
- •1000 2000 3000 4000 5000 6000 7000 8000 9000 10000 Production units (e.G. Pens)
- •I a monopoly I an oligopoly
- •I a monopsony I imperfect competition
- •Innovation legal naturally
- •0 H Writing
- •0 E Comprehension
- •Quantity bought and told
- •Valuable invest
- •9 С Listening 4)))
- •1 The earliest kind of money was
- •68 M » r m * * Gui4| t f- f ' лллп1м и a» t 13
- •Figure 1: Demand and Supply in the money market
- •78Macmillan Guide to Economics Unit is
- •I reserve Шselling в shortages (x2)
- •Unemployment inGermany and the usa 1995-2005
- •Informal letter
- •Imports
- •Introduction
0 D Vocabulary
Complete each sentence with a word or phrase from the box.
advertise afford competition controlled costs incentive limit prepared profit raise reduce role street market theoretical
! Every Saturday this road becomes the local
. whore people come to buy fruit
and vegetables.
Businesses their products in the
media to attract more customers.
My in the business is to meet
customers and find out what they want.
Making money is the mam to work.
-) I bought tins old camera for €50 and sold it for €78. That's €25
If there's only one producer in the market, there's no
Production are the amount of
money companies spend to make a product.
The idea that life exists on other planets is Nobody knows for sure.
9 A economy is one where a
government decides what can be bought and sold and, or how it is done.
The speed on this road is 90
kilometres per hour.
When there is a demand we prices
but we thorn if we want to sell
something quickly
1 can't that car - it a far too
expensive
People are to pay a lot for services
16
HuMillta <*u*d« to ксояеши» Urm 1
The market economy
iiave- you ever walked through Л busy street market? People push their way through crowds of others in or tier to reach the stalls first The air is full ot deafening shouts. Stall owners yell to advertise their goods. Buyers cry out their orders It's hard to imagine, but behind this noisy confusion is a very logical economic theory llie marketeconomy.
The market economy is sometimes called the /не market.Л free market is not controlled in any way by a government. It is also free from the influence of custom or tradition. In a free market, the only reason why tilings are bought and sold is because there is a demand for them Prices
lor goods and services arc simply what people are prepared to pay. The market economy is not really controlled by anyone. It controls itself.
The street market where we began has many of the characteristics of the free market. Customers arrive at the market with a shopping list of things they need. They also come with an idea of how much they are prepared to pay Stall owners sell what customers demand, and try to gel the highest price they can for it Supply and demand control what is 011 the market and how much it sells lot. In the wider economy, we are all customers, and the stall owners are like companies.
The role of the company inthe free market is to supply what people want. However, companies need an incentive. The incentive is profit There are two ways for companies to make a prolit. The first way is to raise their prices. The second way is to reduce theii production costs. And this brings us totwo more features of the market economy • coinfh'titionand tcclmoloi>\-
Competition exists in a free market because, theoretically, anyone can lx- a producer. This means that companies have to compete with each other for a share of the market Competition is good for consumers because it helps to control prices ami quality If customers aren't happy with a product or service, or if they can't afford it. they will go to a competitor.
Technology exists in a free market because piodueers need ways to reduce their costs. They cannot buy cheaper raw materials. Instead, they must make better use of time and labour Technology is the use of tools and machines to do jobs 111 a better way This helps companies produce more goods in less time and with less effort. I'hc result: more prolit.
People often think that most economics are free markets. However, at the macroeeonomic level, a truly free market economy does not exist anywhere in the world. This is because all governments set limits in order to control the economy. Some governments set many limits, other governments set very few. but they all set some. For this reason, a true market economy is only theoretical. Nevertheless, many of the features of the market economy do exist in most societies todav.
Now read the text again and answer these questions in your own words in the space provided below.
Who controls a market economy?
Who decides what products are for sale in a free market?
What do companies want?
Why is competition a good thing?
Why does technology exist in the market economy?
Hit
* an Ca.lf * i- mor ■ ■, Unn 3 17
Notes:
Before you listen
Discuss these questions with your partner.
Do you think the free market is a good idea?
Is it good for society? Why / Why not?
! F Listening 4)))
Now listen and choose the correct answer.
Adam Smith's invisible handtheory:
People tire naturally selfish / helpful.
The free market only demands what is good for society / producers.
When people work for their own good, they do good for consumers / societyalso.
lit the real economy:
In the free market there is a demand for goods which are not expensive / necessary.
There is also demand for goods which are good / badfor us.
The market / Advertisingcan create demands that do not normally exist.
Discuss these questions with your partner.
Why do you think the traditional economy has almost disappeared?
Would you hke to live in a traditional economy? Why/Why not?
Task
You are the leader of a scientific expedition to the forests of Central Africa. You spend six months living with the Mbuti. Give a short presentation about your expedition. Use the space below to make your notes.
Talk about:
why you went
why the Mbuti are important people to study
ЙР
G Speaking
Write an essay comparing the traditional economy with the market economy. Discuss the advantages and disadvantages of each economy. Decide which is best in your opinion.
Remember, you should organise your ideas logically.
These phrases will help you: firstly, secondly, furthermore, however, on the other hand
Discursive essay
PARAGRAPH 1
Introduce the subject by saying what a traditional economy is. and what a market economy is.
PARAGRAPH 2
Say what the advantages and disadvantages of the traditional economy are-
PARAGRAPH 3
Say vrhat the advantages and disadvantages oi the market economy are.
PARAGRAPH 4
Conclude by saying what you think the best system is.
H
Writing
Pronunciation guide
Surplus ч :pbs Incentive insenm Deafening '<k-lnnj Competitor отix-iit.^i >
18 MatiniM»* Cutdt (в Eteaoairi Unit 3
1 ration show
solution very quickly
hoard money paid regularly for work
done
operate answer to a problem
wages , a system which tells us that
Before you read
Discuss the following with your partner.
You learnt about the free market economy in the last unit.
Can you think of any disadvantages it may have?
With your partner, see rf you can think of any ideas for these points:
advertising
-» prices
-» junk food
f A Vocabulary
Match the words and phrases with the definitions.
Й Reading 1
The planned economy
In many ways, the pUttnud иччичпуis the direct opposite of the market economy In the market economy, the forces of supply and demand decide everything: what isproduced, how muchisproduced, the methods of production and the price. In the planned economy, all of this is decided bv the government. In every way that the market economy is/rn . the planned economy is oonfrolled.
rnlortunatelv, no economic system is perfect. If there was a perfect system, economists wouldn t have anything to argue alxait! Market
nllai
C, uэ • |A Itnioaifi Uait 4
19
commodity
standard
socialist
■dustry
S
el indicate
warning
system
shortage
rapidly
when
the government sets a limit on how much people can buy of something
I
when there
isnot enough of
something
a
strong metal made from iron
something
you can buy or sell
what
is usual or typical
all
the businesses and companies involved in the production of heavy
goods, food, technology, etc
describes
someone / something aiming to share wealth equally
H
secretly storing and hiding goods for use later
work
economieshave their strengths. 1 >in theyhave I hoi r problems, too. Planned economies try to provide solutions to these problems. For example, tin tree market supplies tin things that people want. However, what people want and what they need are not always the same Fast food is always in demand, but it's bad for us. In a planned economy, the government could decide to stop fast foodrestaurants operating in the market.
Л second problem with flee markets is that producers alway s want the highest price. ' )tten tin poor can't afford things In a planned economy, the government setsprices Theymake sure that everyone can afford basic commodities. This is one way that planned economies try to share things equally. Another is to control lmw much people gel paid
In a planned economy, workers wages depend on the service they provide to society. If people can hvt without theii service, you get paid less This is very different from the free market. In the free market, someones salary mostly depends on the demand for his or her work. If people like w hat you do. you get paid more.
before l')oo. there were few examples of planned economies. During the 2<>th century, however, tlu planned economy became the standard for s«4'iahst governments like tin I'SSR and China These countries experienced ama/ing economic growth in a very short time. In a market economy, it takes a long time for big industries to grow from small companies. In a planned economy, however, huge industries can grow overnight.
Thi' government simply decides to spend money on factories and factories appear Britain, for example, took centuries to develop her steel industrv in a 11ее market economy, t.hina dev eloped hers in a few decades.
20
и»г i »n <r. . б ■ to i • r>orn(i и • i *. *
When shortages happen, governments can do two things ration goods or raise juices In this situation, people then start to hoard tilings, and the problem gets even worse As the population yets bigger, shortages like this become more common For this reason. China - once the world's biggest planned economy - is rapidly moving towards another system: the mixedeeonomv.
Now read the text again and decide whether these statements are true or false.
In a planned economy, the government decides how products are made.
In a planned economy, suppliers can sell anything that is in demand.
In a planned economy, a doctor should get paid more than a footballer.
Planned economies grow more slowly than market economies.
In a market economy, greater demand for something makes it cheaper.
Planned economies are difficult to run in countries with large populations.
Before you listen
Discuss this question with your partner.
What everyday problems do you think people face in a planned economy?
BP С Listening Ц)))
Rita lives in a country with a planned economy. Listen to her talk about her life and the problems she faces.Tick the problems she mentions in the list below.Then listen again and check your answers.
Before you read 13
What does economics study? 17
What are 18
microeconomics and macroeconomics ? 18
Before you listen 20
Before you read 22
History of economic thought 23
Before you listen 26
Before you read 27
Econometrics 28
Before you listen 29
Before you read 33
The law of demand 34
Before you listen 35
Unit 40
Before you read 40
The traditional economy 40
Before you listen 41
Before you read 43
The market economy 43
Before you listen 44
The planned economy 46
Before you listen 51
Before you read 56
Before you listen 59
Revision Vocabulary Units 1 to 4 61
Before you read 63
Consumer choices 65
Before you listen 75
Before you read 77
Costs and supply 77
Before you listen 78
Unit 80
Before you read 80
Market structure and competition 80
Before you listen 81
Before you read 82
Monopolies 82
Unit 87
Before you read 87
The labour market 87
Before you listen 88
Before you read 89
Supply of labour 89
Before you listen 91
44Unit 93
45Before you read 93
70Factors of production 93
85Before you listen 95
Before you read 96
Division of labour 96
Before you listen 97
Revision Vocabulary Units 5 to 8 100
Before you read 100
Surplus 101
Before you listen 102
Before you read 104
Price discrimination 104
Before you listen 105
Welfare economics 107
Before you listen 108
Before you read 109
Government revenue and spending 109
Before you listen 110
Before you read 112
Wealth, income and inequality 113
Before you listen 115
Before you read 116
Poverty 117
Before you listen 121
Macroeconomics 124
Before you listen 125
Before you read 126
ф D Vocabulary 126
Aggregate demand and aggregate supply 126
BP E Comprehension 128
Before you listen 128
0 F Listening *))) 128
ff G Speaking 129
Task 129
Revision Vocabulary Units 9 to 12 131
Unit 132
Before you read 132
Money 132
^ В Comprehension 133
Before you listen 133
В с Listening Ц))) 133
Before you read 133
0 D Vocabulary 134
Banks 146
В E Comprehension 147
Before you listen 147
F Listening Ц))) 147
G Speaking 148
Unit 149
Before you read 149
ff A Vocabulary 149
Fiscal policy 149
P В Comprehension 150
Before you listen 150
С Listening 4))) 150
Before you read 151
0 D Vocabulary 151
Monetary policy 151
Before you listen 154
rehension 154
Before you read 157
A Vocabulary 157
Interest rates and the money market 157
В Comprehension 158
С Listening H))) 159
Before you read 160
fiJ D Vocabulary 160
Economic shocks 160
Before you listen 163
G Speaking 164
Before you read 165
fif A Vocabulary 165
Inflation 165
Before you listen 167
Before you read 169
ff D Vocabulary 169
Unemployment 169
Before you listen 170
F Listening H))) 170
E Comprehension 170
G Speaking 170
9 H Writing 171
Revision Vocabulary Units 13 to 16 172
Unit 173
Before you read 173
Economic growth 174
9 В Comprehension 176
Before you listen 176
ff С Listening Ц))) 177
Before you read 177
ff D Vocabulary 177
The business cycle 178
fi? E Comprehension 179
Before you listen 179
F Listening И))) 180
H Writing 180
Before you read 181
f A Vocabulary 181
The open economy 181
? В Comprehension 182
Before you listen 183
С Listening 4))) 184
Before you read 184
BP D Vocabulary 184
Exchange rates 185
0 E Comprehension 187
Before you listen 187
F Listening H))) 188
G Speaking 189
Task 189
Before you read 190
A Vocabulary 190
Exchange rate mechanisms 190
й В Comprehension 191
Before you listen 191
0 С Listening 4))) 191
Before you read 192
9 D Vocabulary 192
International trade 192
Before you listen 193
В F Listening 4))) 193
G Speaking 194
Task 194
Unit 195
Before you read 195
В A Vocabulary 195
Less developed countries 196
в В Comprehension 197
Before you listen 197
0 С Listening *))) 197
Before you read 197
В D Vocabulary 197
The Russian economy in the 19th century 198
fij E Comprehension 199
Before you listen 199
F Listening 4))) 199
Task 201
H Writing 201
A Vocabulary 201
в? В Comprehension 203
Before you listen 203
0 С Listening 4))) 203
Before you read 203
ff D Vocabulary 203
Russia's foreign trade 204
9 E Comprehension 205
Before you listen 205
Revision Vocabulary Units 17 to 21 207
Before you read
Discuss the following with your partner.
Can you actually think of any examples of countries with a completely free market or a totally controlled one?
-» Give any examples you can thmk of or say why you can't come up with any true examples.
P D Vocabulary
Complete each sentence with a word or phrase from the box.
agriculture ban efficiently free enterprise manufacturers monopoly private sector profit motivation public transport state sector ■ telecommunications trade
is when businesses are able to
trade without control from the government.
industries belong to and are run by
the government.
industries belong to and are run by
independent businesses.
Buses, trains and planes are examples of
is another word for farming.
produce new goods from
raw materials.
When a business works it runs
successfully without wasting resources.
Telephone and Internet systems are part of the industry
9is what drives businesses in the
market economy.
When the government puts a on
a commodity, people are not allowed to buy or own it.
If only one company controls part of the economy, they have a
12 When companies they do
business with each other.