Grading scheme

Pass / Not pass	Percentage Range	Meaning	Description
CREDIT	90-100	Exceptional	- thorough knowledge of concepts and techniques - exceptional skill and originality in satisfying requirements
	80-89	Excellent	- thorough knowledge of concepts and/or techniques - high degree of skill and some originality in satisfying requirements
	75-79	Very good	- good knowledge of concepts and techniques - fairly high degree of skill in satisfying requirements
	70-74	Good	- good knowledge of concepts and techniques - considerable skill in satisfying requirements
	69-60	Competent	- acceptable knowledge of concepts and techniques - considerable skill in satisfying requirements
	59-50	Passing	- minimal knowledge of concepts and techniques - some ability to satisfy requirements
	49 - 0	Failing

Appendix 2

Preliminary Bibliography

Course Books:

1. Communication, Culture and Media Studies. The Key Concepts / Ed. By John Hartley. - London: Routledge Group, 2002.

2. Discourse Reader / Ed. by Adam Jaworski and Nikolas Coupland. - London: Routledge, 2001.

3. Longman Dictionary of Mass Media and Communication / Longman Series in Public Communication / Ed. By Tracy Daniel Connors. - Longman Publishing, 1982.

4. Mass Media and Society / Ed. By Alan Wells and Ernest A. Hakanen. - Ablex Publishing Corporation, 1996.

5. McQuails Reader in Mass Communication Theory / Ed. By Denis MsQuail. - London: Routledge, 2001.

6. Theory of Communication: Interdisciplinary Approach / T. V. Stepykina, I. V. Mygovych. – Luhansk, 2012. – 447 p.

Supplementary Readings:

1. Berger, A.A. Media and Communication. Research Methods. An Introduction to Qualitative and Quantitative Approaches.

2. Dictionary of Media and Communication Studies / Ed. By James Watson and Anne Hill. - London: Routledge, 2003.

3. Geert Hofstede. Cultures and Organizations: Software of the Mind. - London, 2003.

4. Geert Hofstede. Culture's Consequences: Comparing Values, Behaviors, Institutions and Organizations Across Nations. - NY, 2001.

5. Geert Hofstede. Culture's Consequences: Comparing Values, Behaviors, Institutions and Organizations Across Nations. - NY, 2001

6. Jensen, K.B. A Handbook of Media and Communicative Research. Qualitative and Quantitative Methodologies. - London: Routledge, 2001.

7. Lakoff, R. Talking Power. The Politics of Language. - New York: Basic books, 1990.

8. Schorr, A. Communicative Research and Media Science in Europe: Research and Academic Training at a Turning Point. - NY, 2003.

9. Stevenson, N. Understanding Media Cultures: Social Theory and Mass Communication. - London: Sage Publications, 2004.

10. Wierzbicka, A. Cross-Cultural Pragmatics. – Berlin: Mouton de Gruyter, 2003.

Appendix 3