- •Exercise 2. Verbal Communication Skills.
- •Exercise 3. Ways of commenting.
- •Exercise 4. Ways of disapproving.
- •Exercise 6. Ways of saying goodbye.
- •Exercise 7. Ways of approving.
- •Exercise 8. Ways of showing pleasure.
- •Exercise 9. Ways of showing anger.
- •Exercise 10. Ways of thanking.
- •Exercise 11. Ways of threatening.
- •Exercise 12. How to make exclamations.
- •Exercise 13. Ways of agreeing.
- •Exercise 14. Ways of disagreeing.
- •Exercise 1. Internal Communications.
- •Exercise 2. Advertising.
- •Exercise 3. Job Advertising.
- •Exercise 4. Essential Advertising.
- •Exercise 5. A Quick History of Advertising.
- •Exercise 6. Global Protocol Advertisement.
- •Exercise 7. Apple advertising philosophy.
- •Exercise 8. Internet Business (1).
- •Exercise 9. Internet Business (2).
- •Exercise 1. Business.
- •Exercise 3. Employment and Training.
- •Exercise 4. Corporate Policy (1).
- •Exercise 5. Corporate Policy (2).
- •Exercise 7. Behaviour Guidline.
- •Exercise 8. Corporate Social Responsibility.
- •Exercise 3. Code of Practice.
Exercise 13. Ways of agreeing.
1. I'm certainly ......... you on that.
a) On; b) with; c) by; d) to.
2. I'm of a ......... mind on that, too.
a) Same; b) identical; c) parallel; d) like.
3. Yes, we definitely see eye ......... eye on that one.
a) For; b) over; c) to; d) of.
4. In that respect we are of ......... mind on that.
a) One; b) single; c) target; d) absolute.
5. I can't ......... with that.
a) Question; b) talk; c) speak; d) argue.
6. Let's ......... on that.
a) Control; b) shake; c) handle; d) wave.
7. There's only one word I can use now to show my agreement and that's — ..........
a) Follow; b) execute; c) deal; d) hold.
8. I'll ......... that in writing to show my acceptance.
a) Confirm; b) establish; c) ground; d) found.
9. There's absolutely no doubt ......... that you're right.
a) Howsoever; b) whatsoever; c) whosoever; d) whichever.
10. The ......... seem eminently suitable to me.
a) Tendencies; b) actualities; c) events; d) terms.
Exercise 14. Ways of disagreeing.
1. I'll have to ......... company with you there, I'm afraid.
a) Separate; b) divide; c) part; d) leave.
2. There's no way I can ......... that.
a) Incline; b) consume; c) indicate; d) accept.
3. We'll have to agree to ......... over that.
a) Differ; b) differentiate; c) deny; d) decide.
4. Don't even think about it! I can't possibly take that on ..........
a) Deck; b) place; c) board; d) position.
5. No matter how ......... you are, I won't change my mind.
a) Perceptive; b) perverse; c) pernicious; d) persuasive.
6. You can't talk until the ......... come home. I won't accept that scheme.
a) Dogs; b) cows; c) cats; d) hens.
7. Sorry the subject is now ..........
a) Closed; b) locked; c) done; d) completed.
8. I regret I have no choice but to reject the plan out of ..........
a) Power; b) court; c) hand; d) grip.
9. No matter how much you object, I am ......... I am right and you're wrong.
a) Convicted; b) convinced; c) conduced; d) concerned.
10. You might as well admit it! You haven't a ......... to stand on.
a) Foot; b) arm; c) hand; d) leg.
Module 2
Exercise 1. Internal Communications.
1. According to the Government Communication Network (GCN), a plan for internal communications should be ......... into every communication strategy.
a) Initiated; b) integrated; c) interwoven; d) involved.
2. Winning the support of internal ......... can be as important as reaching key external audiences, and will be vital to the success of your communication programme.
a) Jobholders; b) placeholders; c) stakeholders; d) stockholders.
3. Internal communications need exactly the same kind of analysis and strategy as external communications: there will be distinct audience groups who should be........., and the same processes of information collection and insight generation apply to internal as to external groups.
a) Sectioned; b) segmented; c) segregated; d) sequestered.
4. Far from being the poor ......... of external communication, internal communication performs a crucial role within government.
a) Neighbor; b) offspring; c) relative; d) sibling.
5. By ......... staff with the departmental vision and values so that they can apply them in their day-to-day work, it creates a culture that does two things: it improves policy delivery and it increases the chance of meeting departmental objectives.
a) Endearing; b) engaging; c) inducing; d) inoculating.
6. Organisations that have a strong communications function frequently ......... those that don't; private sector companies that communicate effectively have a 19.4 per cent higher market premium than companies that do not.
a) Outperform; b) outrank; c) overdo; d) overrule.
7. As with external communications, it is not enough to have a tactical approach; every department should have an internal communications strategy that is developed, implemented and monitored according to industry ......... practice and the needs of staff.
a) Best; b) in; c) made; d) style.
8. Printed or online surveys might be your first port of ......... when it comes to understanding communication needs within your department.
a) Action; b) call; c) entry; d) resort.
9. Before selecting a research method, produce a ......... that sets out clear objectives and explains what you are trying to achieve.
a) Brief; b) draft; c) mission; d) portfolio.
10 .You might also need to set up a different dialogue with each team within your department to take on ......... cultural differences.
a) Board; b) other; c) serious; d) viewing.