- •1 Business Organization
- •1 Match words that have a similar meaning:
- •3 Match the words and phrases in the box with the correct definition:
- •5 Complete the sentences using these often confused words: economic - economical, economics – economy
- •Grammar: Present Simple vs Present Continuous We use the Present Simple (V / Vs):
- •2 Business Organization and the Economy
- •1 Match words that have a similar meaning:
- •Grammar: Past Simple vs Past Continuous We use the Past Simple:
- •We use the Past Continuous:
- •3 Ownership
- •1 Match words that have a similar meaning:
- •4 Choose the correct word from the box to complete the gaps. Translate the sentences into Ukrainian:
- •Grammar: Present Perfect – Теперішній доконаний час (1)
- •4 Business Relationship
- •1 Match words that have a similar meaning:
- •2 The words in the box frequently occur after "company". Find combinations that mean:
- •3 Match the words and phrases in the box with the correct definition:
- •4 Choose the correct word from the box to complete the gaps. Translate the sentences into Ukrainian:
- •We use the Present Perfect Simple:
- •1 Choose the correct verb form:
- •3 Make sentences about the following people:
- •5 Put for or since into each gap. Translate the sentences into Ukrainian:
- •6 Ask these people questions about their experiences:
- •7 Open the brackets. Translate the sentences into Ukrainian:
- •5 Companies’ Restructuring
- •1 Match words that have a similar meaning:
- •4 Choose the correct word from the box to complete the gaps. Translate the sentences into Ukrainian:
- •Grammar: Present Perfect vs Past Simple
- •1 Choose the correct verb form to complete these dialogues. Practise saying the dialogues in pairs:
- •2 Cross out the sentence which has a mistake:
- •3 Open the brackets using Past Simple or Present Perfect:
- •6 Organizational Structure
- •1 Match words that have a similar meaning:
- •2 The words in the box frequently occur before "manager". Find combinations that mean:
- •3 Match the words and phrases in the box with the correct definition:
- •5 Choose the correct word:
- •Grammar: Present Perfect Continuous – Теперішній перфектно-тривалий час
- •We use the Present Perfect Continuous:
- •7 Employment
- •1 Match words that have a similar meaning:
- •2 The words in the box frequently occur after "job". Find combinations that mean:
- •4 Choose the correct word from the box to complete the gaps. Translate the sentences into Ukrainian:
- •6 Complete the sentences using these often confused words: to provide - to secure - to ensure
- •Grammar: Past Perfect – Минулий доконаний час (1)
- •8 Human Resources
- •1 Match words that have a similar meaning:
- •3 Choose the correct word from the box to complete the gaps. Translate the sentences into Ukrainian:
- •5 Complete the sentences using these often confused words: employer - employee
- •1 Make sentences from the chart:
- •2 Put numbers in the brackets to show the order in which each action happened:
- •3 Put the verbs in brackets one in the Past Simple and one in the Past Perfect:
- •4 Open the brackets using Past Perfect or Past Simple:
- •5 Translate into English using the Past Perfect Tense:
- •6 Write down five things you had or hadn’t done by 10 pm yesterday.
- •9 Recruitment Procedure
- •1 Match words that have a similar meaning:
- •3 Choose the correct word from the box to complete the gaps. Translate the sentences into Ukrainian:
- •Grammar: Past Tenses (Simple / Continuous / Perfect)
- •1 Complete the sentences with the verb in bold in either the Past Simple or the Past Perfect:
- •2 Past Simple or Past Continuous? Underline the correct tense:
- •3 Put the verb in brackets in either the Past Simple or Past Perfect Simple:
- •4 Complete these sentences. Use past tenses only and add any other words that are necessary:
- •5 Open the brackets using either Past Simple, Past Continuous, or Past Perfect:
- •10 Applying For a Job: Interviewing
- •1 Match words that have a similar meaning:
- •3 Choose the correct word from the box to complete the gaps. Translate the sentences into Ukrainian:
- •5 Complete the sentences using these often confused words: power – strength
- •Grammar: Past Perfect Continuous – Минулий перфектно-тривалий час
- •11 Applying For a Job: Writing a Resume
- •Grammar: Tense Revision (Present Time)
- •12 Applying For a Job: cv
- •1 Read the sections of a cv (a-h) and match them with the headings (1-8):
- •2 Complete (1-5) with the highlighted words from the cv above:
- •3 Work in pairs. Look at these 'rules' for writing a cv. Which ones do you agree with? Why?
- •International marketing manager
- •Curriculum Vitae vs Resume?
- •13 Executive Pay
- •1 Match words that have a similar meaning:
- •2 The words in the box frequently occur after "pay". Find combinations that mean:
- •4 Choose the correct word from the box to complete the gaps. Translate the sentences into Ukrainian:
- •6 Complete the sentences using these often confused words: salary - income - pay - wage
- •Grammar: Tenses used to describe Future
- •14 Leaving a Job
- •1 Match words that have a similar meaning:
- •3 Choose the correct word from the box to complete the gaps. Translate the sentences into Ukrainian:
- •Grammar: Майбутній доконаний час – Future Perfect
- •1 Use the future perfect (simple or continuous) to put the beginnings and ends together:
- •2 A romantic novelist writes 300-page books. She writes ten pages a day, and takes no holidays. Use the future perfect to answer the questions:
- •3 Complete the following sentences with a verb in the Future Perfect Simple or Continuous:
- •4 Answer the questions about you. What will you have done…
- •15 The economy
- •I. Give English equivalents of the following:
- •III. Answer the questions:
- •IV. Translate into English:
- •Grammar: Future Continuous vs Future Perfect
- •16 What is economics?
- •I. Translate into English:
- •III. Answer the questions:
- •IV. Translate into English:
- •Grammar: Future Simple / Continuous / Perfect
- •1 Put the beginnings and ends together. Translate the sentences into Ukrainian:
- •3 Complete the sentences using future continuous or future perfect:
- •4 Read the conversation and choose the correct form of the future. Practise the dialogue in pairs:
- •5 Put the verbs in brackets into the correct future form:
- •17 Macroeconomics and microeconomics
- •Grammar: Часи групи Perfect Continuous
- •1 Put together the beginnings and ends of the conversations. Translate the sentences into Ukrainian:
- •2 Complete the sentences using the present perfect continuous tense of the verbs below:
- •3 Read the story and answer the questions using the past perfect continuous:
- •5 How long will you have been learning English / using your computer (mobile phone) / going to college / saving money for something you’d like to have / living in your present house by next summer?
- •18 The economy of ukraine
- •Grammar: Tense Revision Test (1)
- •19 The economy of the united kingdom
- •Grammar: Tense Revision Test (2)
- •20 Markets and market orientation
- •1 Match words that have a similar meaning:
- •2 The words in the box frequently occur after "sector". Find combinations that mean:
- •4 Choose the correct word from the box to complete the gaps. Translate the sentences into Ukrainian
- •Grammar: Active Tenses – Revision
- •3 Open the brackets using future simple or future continuous:
- •4 Translate the sentences into English:
- •21 National-income accounting
- •I. Give English equivalents of the following:
- •Grammar 1: Типи питальних речень
- •1 Make questions and define their type. Write possible answers. Translate the questions into Ukrainian:
- •Grammar 2: Negative questions – Питально-заперечні речення
- •2 Write informal negative questions to ask somebody:
- •3 Use negative questions to confirm the following ideas. Be careful with the tenses.
- •4 Use negative questions to confirm the following ideas:
- •5 Write possible short answers to the negative questions. Translate the questions into Ukrainian.
- •22 Taxes
- •Grammar: Revision of articles – Вживання артиклів
- •3 Відсутність артикля
- •2 Find one mistake in each sentence:
- •3 Put a / an, the, or nothing (-). Explain your choice:
- •4 Put the correct article where necessary:
- •5 A, an, the or - (nothing)?
- •23 Supply, demand and market prices
- •I. Give English equivalents of the following:
- •Grammar: Passive Voice (Simple) – Пасивний стан групи Simple
- •24 Wholesaling
- •Grammar: Passive Voice (Continuous) – Пасивний стан групи Continuous
- •25 Retail trade
- •Grammar: Passive Voice (Perfect) – Пасивний стан групи Perfect
- •26 Labour and capital
- •Grammar: Passive Tenses – Revision (1)
- •27 Inflation
- •I. Give English equivalents of the following:
- •Grammar: Passive Tenses – Revision (2)
- •1 Choose the correct answers. Explain your choice:
- •2 Complete the sentences using the words in the brackets in the Passive Voice and define their tense:
25 Retail trade
retail trade - роздрібна торгівля purchaser - покупець recreation - відпочинок, розвага |
markup - надбавка obtain - одержувати expensive - дорогий |
common - розповсюджений, загальноприйнятий market share - частка ринку |
Retailing consists of the sale of goods from a fixed location, such as a department store, boutique or kiosk, or by mail, in small or individual lots for direct consumption by the purchaser. Retailing may include subordinated services, such as delivery. Purchasers may be individuals or businesses. In commerce, a "retailer" buys goods or products in large quantities from manufacturers or importers, either directly or through a wholesaler, and then sells smaller quantities to the end-user. Retail establishments are often called shops or stores. Retailers are at the end of the supply chain.
Shops may be on residential streets, shopping streets with few or no houses or in a shopping mall. Shopping streets may be for pedestrians only. Sometimes a shopping street has a partial or full roof to protect customers from precipitation. Online retailing, a type of electronic commerce used for business-to-consumer transactions and mail order, are forms of non-shop retailing.
Shopping generally refers to the act of buying products. Sometimes this is done to obtain necessities such as food and clothing; sometimes it is done as a recreational activity. Recreational shopping often involves window shopping and browsing and does not always result in a purchase.
Retail pricing. The pricing technique used by most retailers is cost-plus pricing. This involves adding a markup amount (or percentage) to the retailer's cost. Another common technique is suggested retail pricing. This simply involves charging the amount suggested by the manufacturer and usually printed on the product by the manufacturer.
In Western countries, retail prices are often called psychological prices. Often prices are fixed and displayed on signs or labels. When prices are not clearly displayed, there can be price discrimination, where the sale price is dependent upon who the customer is. For example, a customer may have to pay more if the seller determines that he or she is willing and / or able to. Another example would be the practice of discounting for youths or students.
Transfer mechanism. There are several ways in which consumers can receive goods from a retailer:
• Counter service, where goods are out of reach of buyers and must be obtained from the seller. This type of retail is common for small expensive items (e.g. jewellery) and controlled items like medicine and liquor. It was common before the 1900s in the USA and is more common in certain countries.
• Delivery (commerce), where goods are shipped directly to consumer's homes or workplaces. Mail order from a printed catalog was invented in 1744. Ordering by telephone is now common, either from a catalog, newspaper, TV advertisement or a local restaurant menu, for immediate service (especially for pizza delivery). Direct marketing, including telemarketing and television shopping channels, are also used to generate telephone orders. Online shopping started gaining significant market share in developed countries in the 2000s.
• Door-to-door sales, where the salesperson sometimes travels with the goods for sale.
• Self-service, where goods may be handled and examined prior to purchase, has become more common since the 1920s.
1 What is retail trade? 2 Why are retailers at the end of the supply chain? 3 How is a retail price made? 4 Why are retail prices called psychological in some countries? Do you agree with this definition? Why / Why not? 5 What is the practice of selling the same product to different types of customers at different prices called? 6 How can consumers obtain goods they desire from a retailer? 7 How can retailers attract more customers? 8 What is window shopping? 9 How do you prefer to obtain the goods or services you want? Give examples.