- •Part III text 1. History of economics
- •Text 2. Money
- •American money
- •English money.
- •Text 3. The functions of money
- •Text 4. The role of banks in theory
- •Text 5. Central bank
- •Text 6. Finance
- •Text 7. Recruitment
- •Finance Analyst
- •Text 8. Job specification
- •Text 9. People in organization
- •Insert the correct verb.
- •Text 10. Behaviour patterns
- •Text 11. Dismissal procedure
- •Text 12. The company structure The Company Organization
- •Text 13. Board of directors
- •Text 14. What you need to become a successful leader
- •In both these examples a modal verb is used to express mild obligation or advice. What do the following verbs express?
- •Text 15. How to motivate your employees
- •Text 16. Meetings
- •Part IV text 1. Advertising in early western history
- •Text 2. Advertising
- •Text 3. Advertising and promotion
- •Text 4. Major methods of advertising and promotion How to Write Ads?
- •What Should You Write in Your Ads?
- •Major Methods of Advertising
- •An Example of the Definitions
- •Text 5. Adventages and disadventages of different advertising medium
- •Newspaper Advertising
- •Some Advantages in Newspaper Advertising
- •Some Disadvantages with Newspaper Advertising
- •Magazine Advertising
- •Direct Mail
- •Specialty Advertising
- •Conclusion
- •Text 6. Public relations and advertising
- •The Advertising Pyramid: a Guide to Setting Objectives
- •Text 8. Controvercial advertising
- •Text 9. The right design is the shortest way to success
- •Text 10. Does advertising make us too materialistic?
- •Text 11. Commercials aimed at kids
- •Text 12. Consumer behaviour from the advertising perspective
- •1. Explain, in your own words, why advertising people must understand the complexity of human behaviour.
- •2. What three processes is consumer behaviour governed by?
- •3. Explain your understanding of perception, learning and motivation.
- •Text 13. Advertising as a business
- •If you want to use English in a natural way, you should note down and learn expressions like these.
- •Text 14. What does it take to become an ad manager?
- •Text 15. Advertising as a career in the usa
- •Рекомендуемая литература
Finance Analyst
Job Responsibilities
-
Support in preparation of budgets and forecasts;
-
Perform financial analysis: sales/margin analysis, transfer pricing; KPI control;
-
Collecting and maintaining data for analyses; contribute to improvement of data processing and presentation.
Requirements
-
Higher education (finance, accounting);
-
Minimum 1 year of work experience in finance;
-
Advanced user of Excel;
-
Strong quantitative and analytical skills;
-
Fluent English.
Marketing Controller
Job Responsibilities
-
Budget preparation/budget control;
-
Analysis and reporting on monthly financial performance of Business Units;
-
Perform financial analyses, ad-hoc investigations and valuations;
-
Participate in development and implementation of management tools.
Requirements
-
Higher education (finance, accounting);
-
Minimum 1 year of work experience in finance:
-
Advanced Excel and Power Point user;
-
Strong quantitative and modeling skills;
-
Knowledge of valuation methods (e.g. NPV);
-
Fluent English.
Finance Reporting Analyst
Job Responsibilities
-
Preparation of periodic consolidation and GAAP corporate financial reporting;
-
Periodic and ad-hoc financial analysis;
-
Support Finance Analysis and Reporting Manager in preparation of budgets and forecasts.
Requirements
-
Higher education (finance, accounting);
-
Minimum 1 year of work experience in finance;
-
Knowledge of GAAP;
-
Advanced Excel user;
-
Strong quantitative and analytical skills;
-
Fluent English.
Advertisement 6.
We wish to recruit a resident manager to be based in Moscow as Sales Manager.
Scientific Databases and Digital Library Systems
Focus on Universities, Libraries and Research Centres. Join a large Multinational Media Group and Develop the Market.
Do you have an excellent university qualification? e.g. in chemistry, engineering or in natural sciences? With a strong background in information technology? Are you enthusiastic and persuasive? Have you also been successful in a commercial company, e.g. as an account manager with responsibility for budgets, targets and results? Are you a good communicator also fluent in English? And would you now like to tackle an assignment with excellent prospects? - If so, then read on:
As one of the established market leaders for scientific publishing we are a globally active media group. Our very renowned journals have been made available on powerful database platforms to support and improve the work of the scientist in fields such as engineering, chemistry, biology and medicine. We believe that countries are increasing their investments in education and research as a way to a better future. Therefore we are now seeking a manager who is capable to handle this market development and to reinforce our Team in Moscow.
Initially, you will familiarise yourself with our products and the international colleagues during an intensive introduction in the Netherlands. Then you will be responsible for further expanding the market in your territory. You will focus your activities on key accounts such as universities and research foundations and on organisations such as government agencies responsible for funding. Our headquarters from which you will receive product and marketing support are in Amsterdam. You will travel frequently and preferably, you should be based in the Moscow area. We offer you work conditions and future career prospects of a large and multinational high tech company. Is this your challenge?
If so, in any case, please email your resume to our consultant
Mr. Luc De Causmaecker at: job@ dr-weber-partner.de.
You can also contact our Liaison Office in Moscow.
Tel.: 555-0000. They can answer preliminary questions and inform you on the further procedure.
Exercise 5. Answer the questions on the advertisement 6.
-
How much should any of the mentioned employees earn?
-
What position is the most attractive to you?
-
What position will you be able to hold after your graduation?
Exercise 6. Make the following words negative. Use prefixes -un, -in, -mis, -dis, -ir, and so forth.
Human, existence, enable, realized, regard, responsible, careful, systematic, effective, mature, aware, understand, loyal, formal, direct, continuous.