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Учебный год 22-23 / ( ) Martin Schulz, Oliver Wasmeier (auth.)-The Law of Business Organizations_ A Concise Overview of German Corporate Law-Springer Berlin Heidelberg (2012).pdf
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4.3  Typical Steps in the Acquisition Process

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4.3  Typical Steps in the Acquisition Process

For all but the smallest companies, there is an established process for selling companies in order to get a high price for the seller. This so-called ‘limited auction process’is described below. This is followed by a description of the process where the seller only negotiates with one individual buyer.

4.3.1  Auction Process

4.3.1.1  Initial Phase

In a limited auction process, the seller—often with the help of a financial advisor— first identifies potential buyers of the business. These are approached with a short (often only two-page) document called ‘teaser’to gauge whether they are interested in an acquisition, essentially based on publicly available information at that time. If the potential bidder indicates interest, she/he has to sign a confidentiality agreement which ensures that any information about the target company and the sales process will remain confidential.

4.3.1.2  Information Memorandum

In order to keep some competition for the target, the seller usually allows several bidders into this phase. Only when the confidentiality agreement is executed will the bidder get access to additional information about the target. First, the bidders receive a so-called ‘information memorandum’ which contains detailed financial information about the target company, including some of the recent financial statements and also the planned financials for the coming years. The information memorandum also includes a detailed description of the company’s business and market. The purpose of the information memorandum is to put the bidder into the position to decide, on the assumption that the information memorandum is correct, on the purchase price it is prepared to offer.

Following the distribution of the information memorandum, the seller expects information from each bidder regarding the indicative purchase price such bidder is prepared to pay.Then, the seller will allow a limited number of bidders into the next stage of the process. This decision will be based, of course, on the indicative purchase price offered, but also on other parameters such as the plans for the business, the certainty that such bidder will ultimately agree to acquire the target, and any special terms and conditions such bidder requires for the share purchase agreement.

4.3.1.3  Due Diligence

The bidders which make it into the next round enter the due diligence phase. The buyer regularly carries out a so-called ‘due diligence procedure’. This process is alsoAnglo-American by descent but, again, has become common practice in M&A transactions even in Germany.

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