- •Английский язык для дизайнеров
- •Contents
- •Unit I design development
- •Vocabulary
- •Read the following international words and guess their meanings:
- •Match the verb with its definition:
- •Choose the Russian equivalent:
- •Read Text I, write down the sentences with Gerund construction and translate them. Text I the history of design development
- •Reread Text I, answer the following questions:
- •Match these words and expressions with their meanings and try to memorize them:
- •Look at the way the following words are used in Text I and then circle the relevant part of speech:
- •Read Text II to find answers to the given questions? text II design development in russia
- •What was the main goal of the special commission?
- •What was the principle of design development after 1920?
- •What events play important role in popularization of Russian design?
- •Read Text III, be ready with the annotation. Text III planning
- •Read Text IV and give a brief summary of it. Text IV evolution of the design process and technologies
- •Render the following text into English:
- •Look through the studied material again and write your own composition “The Main Stages of Design Development”, be ready to discuss it. Unit II
- •Introduction into speciality
- •Vocabulary
- •Read the following international words and guess their meanings:
- •Choose the correct translation of the following English words:
- •Look at some basic design terms and try to guess their meanings by matching them with their definition:
- •Discuss the following question: Which adjectives from the list below can describe the design process? Give your reasons.
- •Now read Text I and see how many of your ideas are mentioned. Text I the design process
- •Fill in the gaps with the words from the box.
- •Creativity
- •Read Text II paying attention to the words and phrases in bold. Text II graphics and design
- •Reread Text II and decide which type of graphics software is best for these users.
- •Complete the sentences with words from the box.
- •Look at the Windows Paint toolbox and find the tools that match these definitions.
- •Writing and Speaking.
- •How much do you know about training design engineers? Work in pairs and discuss the following questions. Choose the best answer.
- •Now read Text III and see if you were right. Text III training design engineers
- •The aims and kinds of Design.
- •II. Academic activities.
- •III. Career prospects.
- •Decide whether these statements are true or false:
- •Reread Text III, be ready with the annotation.
- •Read Text IV and give a brief summary of it. Text IV graphic designers
- •Reread Text IV. In pairs, discuss the statements below. Say what you think about them and ask your partner if he/she agrees or disagrees with you. (Use the proper phrases given in the Appendix.)
- •Render the following text into English:
- •Look through the studied material again and write your own composition “My Future Specialty”, be ready to discuss it. Unit III graphic design basics
- •Vocabulary
- •Read the following international words and guess their meanings:
- •Choose the correct translation of the following English words:
- •Look at some basic design terms and try to guess their meanings by matching them with their definition:
- •Discuss the following questions:
- •Now read Text I and see if you were right. Text I what is graphic design?
- •Image-based design
- •Image and type
- •Fill in the gaps with the prepositions from the box.
- •Find the English equivalents in the text:
- •Now read Text II and see if you were right. Text II print design vs. Web design
- •Types of Media: before looking at the actual differences in design, it is important to know what type of work you may find yourself doing in each field.
- •Which to Choose?
- •Choose the correct word or word combination to complete the sentences:
- •Read Text III, be ready with the annotation. Text III logo and website design
- •Give your opinion about creating logos and websites in our country. Discuss your ideas with your partners using the active vocabulary and the phrases of expressing opinion in the Appendix.
- •Read Text IV and give a brief summary of it. Text IV business cards design
- •Render the following text into English:
- •Try to design the business card of your own. Make use if business card design principles and discuss your card with a partner.
- •Write a short essay about spheres of applying graphic design. Unit IV elements and tools of graphic design
- •Vocabulary
- •Read the following international words and guess their meanings:
- •Choose the correct translation of the following English words:
- •Look at some basic design terms and try to guess their meanings by matching them with their definition:
- •Discuss the following question: What elements of graphic design do you know? Give your reasons.
- •Now read Text I and see if you were right. Text I elements of graphic design
- •Fill in the gaps with the prepositions from the box.
- •Graphic designers can create this work … their own, commission an artist or photographer, or purchase it … all price levels on many websites.
- •Find the English equivalents in Text I:
- •Answer the following questions:
- •Read and translate Text II. Text II essential graphic design tool
- •Other Creative Professionals
- •Read the English words and word combinations in the left column and match them with their Russian equivalents in the right:
- •Decide whether these statements are true or false:
- •Read the text below and complete it using the words from the box.
- •Read Text III, be ready with the annotation. Text III the graphic design process
- •Design Multiple Versions
- •Revisions
- •Stick to the Steps
- •Read Text IV and give a brief summary of it. Text IV advertisement and book design
- •Discuss with your classmates the opportunities of modern graphic design using the active vocabulary.
- •Write a short essay about the graphic design process. Bibliography
- •Sample Annotation
- •Краткий план аннотации
- •Образцы клишированных аннотаций на английском языке
- •Rendering
- •Expressing Opinion
- •Agreement and Disagreement
Other Creative Professionals
While you may not think of them as a “tool”, knowing other designers, illustrators, web developers, photographers and other creatives is extremely important for three reasons:
It's not easy to critique yourself. Get opinions on your work and encourage constructive criticism to push your work to a higher level.
Having others around to brainstorm with can bring about the best ideas.
As you get projects that are more involved, you will need people to collaborate with. Find a group of people you can trust with different skillsets than your own so you can work on projects together.
These essential tools will help you get started, and grow, in a career in graphic design. All you need to do now is to combine them with your creativity!
Read the English words and word combinations in the left column and match them with their Russian equivalents in the right:
touch-up photo
the business side of design
sketching out ideas
to bring about
a skillset
project management
time tracking software
technical help
ретушировать фотографию
техническая поддержка
коммерческая сторона дизайна
программное обеспечение, контролирующее время
управление проектом
обрисовать идеи в общих чертах
спровоцировать, вызвать
набор навыков
Decide whether these statements are true or false:
Using graphics software, you will create illustrations, work with type, touch-up photos and complete layouts.
Some products, such as CAD and GIS, focus on the creative end of design.
Some of graphic design books should be for inspiration, some for technical help, and others to assist you on the business side of design.
Sketching out ideas is wasting time when you begin a project and brainstorm.
It's also important to always keep a small sketchpad or notepad handy, as you can forget a great idea as fast as you thought of it.
It's easy to critique yourself.
Having others around to brainstorm with cannot bring about the best ideas.
All you need to do is to combine the tools with your creativity
Read the text below and complete it using the words from the box.
Software countless functions file create tool Photoshop file a blemish filters |
Adobe Photoshop has long been considered essential 1… for graphic design. It is sold on its own, or as part of Adobe’s Creative Suite, which also includes Illustrator, InDesign, Flash, Dreamweaver, Acrobat Pro and several other tools. Photoshop’s primary 2… include photo editing, website design, and the creation of elements for any type of project. It is also commonly used to 3… layouts for design, such as posters and business cards, although Illustrator or InDesign are often better for those tasks.
Photoshop is called Photoshop for a reason that it is an excellent 4… for editing photos. If a designer is preparing a digital or scanned photograph for use in a project, whether it is a website, brochure, book design or packaging, the first step is often to bring it into 5…. Using a variety of tools within the software, a designer can:
Crop photos.
Resize photos.
Adjust and correct colors.
Touch-up photos, such as “erasing” 6… or removing a tear or fold.
Apply a large selection of 7… such as “watercolor” for special effects and styles.
Optimize photos for the web by choosing 8… formats and reducing 9… size.
Save photos in a variety of formats for use in print projects.
Use their creativity to perform 10… tasks.