- •If you don't read the newspaper, you are uninformed. If you do read the newspaper, you are misinformed.
- •I wish there was a knob on the tv so that you could turn up the intelligence. They’ve got one marked "brightness", but it doesn't work, does it?
- •I ntroduction
- •1.1. Print media
- •Spine jacket subscription foreword issue binder edition quarterly
- •1.2. The newspaper: types and structure
- •1.3. The rise of the newspaper industry
- •The Rise of the Newspaper Industry
- •William Randolph Hearst (1863-1951)
- •Пулитцеровская премия
- •1.4. Reading newspapers
- •1.5. The british and american press
- •The british and american press
- •1.6. The news: gathering and delivering
- •1.7. From event to story – making it to the news
- •1.8. Newspapers in britain
- •Newspapers in britain
- •1.9. Newspaper headline language
- •1.10. The british newspaper market
- •The british newspaper market
- •1. National Daily and Sunday Papers
- •2. Local and Regional Papers
- •3. The Weekly and Periodical Press
- •1.11. A journalistic code
- •A Journalistic Code
- •The Public's Right to Know?
- •1.12. Interview with nigel dempster
- •1.13. Getting into the news
- •A Tabloid Experience
- •Press Invasion
- •1.14. Newspapers, inane sheets of gossip
- •Newspapers, inane sheets of gossip
- •1.15. The future of newspapers
- •The Future of Newspapers
- •1.16. Revision
- •2.1. Television
- •2.2. A national disease?
- •A National Disease?
- •2.3. The story of tv broadcasting
- •The Story So Far
- •2.4. Tv news
- •2.5. Radio and television
- •British Radio and Television
- •Radio and Television in great britain and the usa
- •2.7. Interview with Joanna Bogle
- •2.8. Censorship
- •2.9. Children under the influence of the media
- •2.10. Children and television
- •2.11. Print journalism versus electronic journalism
- •Print Journalism versus Electronic Journalism
- •2.12. Revision
- •3.1. Media and advertising
- •Illegible manuscript prose unprintable
- •Implicit catchy jingles exploit ubiquitous
- •3.2. Advertising language
- •3.3. Advertising tricks
- •Advertising tricks
- •1. "Before and after"
- •3.4. Advertising media
- •Advertising Media
- •3.5. Revision
- •Век свободы не видать?
- •A letter to the editor
- •Writing a comment
- •Academic writing 1
- •Academic writing 2
- •Agreement, disagreement and compromise
- •Comparison and contrast
- •Signpost expressions for discussions
- •In the course of a discussion there definitely come moments when some clarification is asked for and given.
- •If you are asked awkward questions, the following phrases may be useful:
Academic writing 2
Task 1. Study the given material and learn the vocabulary units that you have been unfamiliar with.
A. Explaining, reinforcing, exemplifying
Look at these newspaper snippets and note the contexts in which the words in bold occur.
1 repeated, restated
2 are a perfect example of
3 developed, proposed
4 emphasise
5 suggested as a basic fact/principle
6 explain, find the cause of
B. Categorising and including
Japanese visitors comprised/made up 70% of the hotel's guests last year. [70% consisted of]
The course is comprised of two elements: reading and writing. [is composed of]
These two approaches can be subsumed under one heading. [brought together / united]
The book embraces a number of issues, from economic to religious ones. [covers/includes]
Her philosophy is difficult to categorise. [label as belonging to a particular type or class]
C. Structuring the text
Some words and expressions for ordering and arranging the parts of an essay.
function in the text |
example |
beginning |
I should like to preface /'prefis/ my argument with a true story. |
mapping out the text |
I shall return to this point later in my essay. |
connecting points |
This brings me/us to my next area of discussion, which is finance. |
focusing |
I should now like to address the question of the arms race. |
ordering points |
The arguments are presented in ascending/descending order of importance. |
quoting/referring |
The ideas of several writers will be cited in support of the argument. The text alludes to several themes that need closer examination. |
including/excluding material |
Discussion of the roots of the problem is beyond the scope of this essay. It is impossible to deal with all the issues in this short essay. There will only be space to touch upon the big question of political responsibility. |
drawing conclusions |
We are forced to conclude that unemployment will always be with us. |
Task 2. Look at these extracts from essays and use words from A in Task 1 to improve their style, making the underlined words more formal.
The response from the public really shows us the importance of having a full investigation of the facts.
This view of the world was originally laid out by the Ancient Greek philosophers.
It is not easy to find the reason for the fall in population of these birds.
Economists have said there might be a link between exchange rates and a general lack of confidence in the European Union.
I should like to say again here that the issue is not one that can be easily resolved.
The recent events are the best example of the dilemma faced by politicians the world over.
Task 3. Rewrite these sentences using the verb in brackets and making any other necessary changes.
70% of the landmass is mountain ranges. (comprise)
A wide variety of subjects are dealt with in the book. (embrace)
I think these three sections can all come under one heading. (subsume)
Poems are not easily amenable to being put into different types. (categorise)
Task 4. Complete the table with the noun forms of these verbs. Use a dictionary if necessary.
verb |
noun |
categorise |
|
preface |
|
allude to |
|
cite |
|
reiterate |
|
epitomise |
|
Task 5. Fill the gaps with words from C in Task 1 that express the meaning in brackets.
I shall ................................ to this issue later in this essay. (come back to)
The question of monetary union ................................ us to our next topic: the idea of a federal Europe. (means we've arrived at)
Smith just ................................ upon the subject of Internet policing but does not go into it in depth. (mentions only briefly)
I shall attempt to ................................ the problem of censorship later in this discussion. (attend to, consider)
Psychological factors in learning foreign languages are ................................ this essay. (outside of the topic area)
I shall discuss the poets in ................................ order, that is to say I shall comment on the least important ones first.
In the final analysis, we are ................................ that there is little hope of stamping out illegal drugs altogether. (have no choice but to believe)
This unit has attempted to ................................ a range of useful vocabulary for formal writing. (give all the necessary information about)
Appendix 5.