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1. Pronounce correctly and transcribe. Consult the dictionary if

necessary.

Arrangement, industry-specific, exhibition, construction, furniture, fair, share, thoughtfulness, pharmaceutical, insurance, charter flight, dis­count, to require.

  1. Answer the questions.

    1. What are the changes in demand on exhibition tourism?

    2. How many exhibitions a year do travel agencies make arrange­ments for?

    3. What are the most popular exhibitions and fairs?

    4. What kind of exhibitions are professionals interested in?

    5. What are the most popular European exhibition destinations? Why?

    6. What are the recent trends in exhibition tourism development?

    7. What are the recent trends in Russian exhibition tourism?

    8. When is the high season for exhibition tourism?

    9. What is the place of congress tourism on the market?

    10. What are the popular congress places?

    11. How many congresses are held annually in different locations all over the world?

    12. What are the major congress-conference clients?

    13. What countries are in high demand during low season and why?

    14. Which way does the individual congress tourism differ from exhi­bition tourism.

  2. Give Russian equivalents to the following words and word

combinations. Find and translate sentences with them in the

text.

Demand, make arrangements to visit, construction, furniture, mili­tary fairs, for instance, particular construction techniques, the third place is taken by France, primary attractions, clock-art forums, famous for, existing trends, to enlarge there sales market's share, used to remember about exhibitions "at the last minute", high season, thoughtfulness, con­gress tourism, growing MICE market segment, hotel reservation, gain­ing popularity, big consulting company, average for Europe, the major bulk of congress-conference clients, insurance companies, average du­ration, charter flights, major resort cities, are not packed, doesn't require standard.

  1. Give English equivalents to the following words and word

combinations.

Согласно статистике по деловому туризму; специальные выс­тавки; ярмарка; общеотраслевая выставка; общестроительная вы­ставка; деревообработка; строительные материалы; существующий спрос; автосалон; дизайн; интерьер; мебель; растущий интерес;

особенно Китай; место проведения выставки; экзотические стра­ны; популярные выставочные центры; особенно для экспортиру­ющих компаний; как минимум за год до проведения выставки; развивающиеся страны; заранее; места проведения конгрессов; согласно...; проводятся ежегодно; участники; привлекать; как от­мечают специалисты; финансовые компании; фармацевтические компании; пользуются большим спросом; во время межсезонья; отличается от; реклама; стандартный турпакет.

5. Make word combinations, translate them and find them in the

text.

exhibition

popular

travel

tourism

make

package

every

exhibitions

the most

trends

industry-specific

year

military

fairs

construction

art forums

wood

arrangements

particular

techniques

European

place

existing

promotion

third

processing

clock-

agencies

existing

demand

standard

types

travel

destinations

эк эк Jk

growing

T ~

tourism

especially

China

gaining

agents

exotic

importance

location

season

exporting

company

market

countries

last

popularity

high

minute

travel

capitals

congress

share

places reservation companies interest segment

of the exhibition

flights annually hotels event service note cities discounts duration congresses season companies bulk demand destinations

columns. Translate the pairs and

famous

every year

place

workshop

attend

technique

sector

exhibitions

columns. Translate the pairs and

market

hotel

congress

Russian

gaining

consulting

* *

large held each

specialists major insurance average typical charter best resort travel high low offer

  1. Match the synonyms in the find them in the text.

visit

destination show seminar annual segment method popular

  1. Match the antonyms in the find them in the text.

general gain

high season developing

industry-specific low season highly developed less

import lose

demand minor

more

major export supply

  1. Make a summary of the text.

  2. Agree or disagree with the following statements. Give your rea­sons.

For agreement use: That's right. I am with you here. I fully agree. Definitely. Exactly.

For disagreement use: I think that's wrong. I am not with you here. J don't really agree. Definitely not. On the contrary.

    1. The demand on exhibition tourism has declined recently.

    2. The most popular exhibitions are computer and military fairs.

    3. Professionals are interested in general construction exhibitions.

    4. Among the most popular European destinations the leaders are France and Great Britain.

    5. German and Italy provide up to 70 % of all world exhibitions.

    6. The primary attraction in Switzerland is the auto show in Geneva.

    7. The location of exhibition is very important for clients.

    8. China is not a very popular exhibition location.

    9. Russian businessmen used to plan visiting exhibitions in advance.

    10. Congress tourism is part of exhibition tourism.

    11. Congress tourism is a growing sector of MICE market segment.

    12. More than 100 large congresses, conferences and workshops are held in Moscow annually.

    13. Average duration of a conference or congress is from two to four

days.

14. Popular resorts are not popular congress destinations. 10. Discuss:

      1. The structure of demand on exhibition and congress tourism.

      2. What countries are popular exhibitions and congresses locations and why.

      3. The time of high season for exhibition and congress tourism.

      4. Reasons for Russian capitals to be gaining popularity as congress

places.

      1. The structure of a standard travel package.

      2. The industries and types of companies that take part in the most popular exhibitions and congresses.

      3. The average duration for exhibitions, fairs or congresses and the reasons for that.

        1. Speak about... the differences between individual business travel, incentive tourism, conference tourism and exhibition tourism.

        2. Explain why:

  • The demand on exhibition tourism is growing.

  • Congress tourism is a growing market segment.

  • Resort places become popular congress locations during the low season.

DIALOGUE 3