- •Аннотация
- •Содержание
- •Lexical material: What is economics?
- •I. Read and translate the text
- •Vocabulary
- •Vast – обширный
- •Income - доход
- •Interest rate – процентная ставка
- •II. Answer the questions
- •III. Make up your own examples with the vocabulary given above
- •IV. Put all types of questions to the sentences
- •V. Agree or disagree with the following statements
- •VI. Say in your own words what each of the following outstanding people thought of economics and economists:
- •George Bernard Show
- •Alfred Marshall
- •Lionel Robbins grammar: Passive voice
- •Exercises
- •Exercise 8. Remake the sentences using Passive Voice like shown in the example: We often speak about him – He is often spoken about.
- •Additional study: Economics’ study
- •I. Read and translate the text
- •Vocabulary
- •The resources necessary to satisfy the wants are limited.
- •VII. Complete the sentences
- •VIII. Read and translate the text and then answer the question: What do economics do?
- •IX. Write a composition called “The economics” using the information from the texts in this unit and your own point of view
- •X. Retell your composition unit 2 lexical material: The economy of Russia
- •Read and translate into Russian
- •Vocabulary
- •II. Answer the questions
- •III. Make up your own sentences with the vocabulary
- •IV. Complete the sentences
- •V. Agree or disagree with the following statements
- •VI. Prepare a report on the topic “Russia’s economics” using the text and some additional information
- •VII. Retell your report grammar: Past and Future Perfect
- •Exercises
- •Helen finished the work. Then she went out. Helen went out after she had finished her work.
- •Additional study: Macroeconomics, microeconomics
- •I. Read and translate the text Macroeconomics
- •Vocabulary
- •Individual households – индивидуальные хозяйства
- •Values – ценности
- •II. Answer the questions
- •Microeconomics
- •Vocabulary
- •II. Answer the questions
- •Difference between micro and macroeconomics
- •Tara and Nancy come to their economics’ teacher Mr. Williams for tutoring
- •IX. On the basis of the texts and dialogue in this unit prepare a retelling of the topic “Micro and macroeconomics” unit 3 lexical material: The economy of gb
- •I. Read and translate the text
- •Vocabulary
- •Virtually – фактически
- •II. Make up your own examples with the vocabulary
- •III. Answer the questions
- •IV. Complete the sentences
- •V. Using the information from the text prove the following
- •VI. Agree or disagree with the following statements:
- •VII. Retell the text grammar: Infinitive
- •Exercises
- •Additional study: usa’s economy
- •I. Read and translate the text
- •Vocabulary
- •II. Make up your own examples with the vocabulary
- •III. Answer the questions
- •IV. Complete the sentences
- •V. Using the information from the text prove the following
- •VI. Agree or disagree with the following statements:
- •VII. Retell the text unit 4 lexical material: Management functions
- •I. Read and translate the text
- •Vocabulary
- •Vital - жизненный
- •II. Answer the questions
- •III. Make up your own examples with the vocabulary
- •IV. Complete the sentences
- •V. Agree or disagree with the statements
- •VI. Retell the text
- •VII. Read and translate the texts:
- •Grammar: Gerund
- •Active Voice
- •Indefinite — reading
- •Passive Voice
- •Indefinite — being read
- •Exercises
- •Additional study: Organization
- •I. Read and translate the text Organization
- •II. Answer the questions:
- •III. Read and translate the text
- •Vocabulary
- •Inscription - надпись
- •Incompetence - некомпетентность
- •Unit 5 lexical material: Marketing
- •Marketing: evolution and purpose
- •Vocabulary
- •II. Answer the questions to the text written above
- •Strategic importance of marketing concept
- •Vocabulary
- •Internal – внутренний
- •Vocabulary
- •Income – доход, заработок
- •II. Make up your own examples with the vocabulary
- •I. Read and translate the text
- •Impact of supply, demand, and elasticity
- •Vocabulary
- •Impact – воздействие, удар
- •II. Answer the questions
- •III. Make up your own examples with the vocabulary
- •IV. Put all types of questions to the sentence
- •V. Prove the statements
- •Exercises
- •Additional study: The Higher Purpose of Marketing
- •I. Read and translate the text
- •Vocabulary
- •II. Answer the questions to the text
- •III. Complete the sentences
- •IV. Read the text one more time and write down 5 – 7 sentences that show the whole point of the text.
- •Read, translate and play out the dialogue Lecture “Marketing”
- •Read and translate the following texts
- •Unit 6 lexical material: Advertising
- •I. Read and translate the text.
- •Vocabulary
- •II. Answer the questions to the text
- •III. Translate into English using the vocabulary
- •IV. Make up your own examples with the usage of the vocabulary
- •I reminded my brother to water the flowers but he didn’t do it!
- •V. Read and translate the dialogue The Interview
- •VI. Play out the dialogue between Mr. Banning and Miss Swanson grammar: Participle II
- •Exercises
- •I. Read and translate the text
- •II. Answer the questions
- •III. Choose what variant is right
- •IV. Read the text one more time and speak about descriptive and persuasive advertising
- •V. Read and translate the text The language of advertising
- •VI. Pick the right variant
- •VII. Unite into groups and make up your own advertisement.
- •VIII. Read the texts in this Unit one more time and prepare a report on the topic “Advertising”
- •IX. Retell your report список используемых материалов литература
- •Интернет источники
IX. On the basis of the texts and dialogue in this unit prepare a retelling of the topic “Micro and macroeconomics” unit 3 lexical material: The economy of gb
I. Read and translate the text
The United Kingdom has a developed mixed private-and public-enterprise economy and ranks among the top industrial countries in growth rates, productivity, and competitiveness. The gross national product (GNP) is growing faster than the population. The GNP per capita is among that of most other European countries.
The state sector was reduced during the 1980s and 1990s owing to policies of privatization, or denationalization, of publicly owned corporations. There was also an improvement in the standard of living. Unemployment and inflation rates were gradually reduced but remained high.
Nowadays-, government policies include the close monitoring and frequent adjustment of interest rates; a gradual reduction in the level of direct personal taxation; a reduction in the levels of power and influence of national trade unions in national labor negotiations; the encouragement of wider home ownership and of individuals' share holdings in companies. Considerable emphasis is placed on increased exposure of the economy to market forces. The government controls the production of coal, steel, and ships; it also runs certain utilities, the railways, and most civil aviation.
Manufacturing industries account for one-fifth of the GNP. Small companies predominate, though companies with 500 or more employees employ a larger percentage of the work force. Major manufactures include motor vehicles, aerospace equipment, electronic data-processing and telecommunication equipment, metal goods, precision instruments, petrochemicals, and other chemicals. High-technology industries are being developed.
Agriculture accounts for less than 2 percent of the GNP and employs some 2 percent of the work force. Farming is highly mechanized, though farms are not extremely large, and is dominated by the raising of sheep and cattle. The United Kingdom is not agriculturally self-sufficient. Chief crops include barley, wheat, sugar beets, and potatoes.
The mineral industry accounts for approximately 6 percent of the GNP but employs less than 1 percent of the work force. Production from oil fields in the North Sea has allowed the United Kingdom to become virtually self-sufficient in petroleum. The United Kingdom's coal industry, despite its steady decline since the early 1950s, remains one of the largest and most technologically advanced in Europe.
Public revenues ordinarily fall short of expenditures and are chiefly derived from income taxes, which are highly progressive, and excises. A single graduated income tax was introduced in 1973. Deficits are offset by public borrowing. The country (as well as its capital) is a major world financial and banking centre.
Chief imports of Great Britain are: metallic ores, except iron ore, food. Chief exports are: china, automobiles and other vehicles, wooden goods, steel, electrical and mechanical machinery, tractors, scientific instruments, chemicals, petroleum.
Just under half of the total population is in the labor force. The highest proportion of employees (more than two-thirds) are in the service sectors, financial services and distribution. Manufacturing, although it has declined, employs more than one-fifth of all workers. Smaller numbers are in construction, energy, agriculture, forestry, and fishing.