- •Федеральное агентство по образованию
- •Unit I the tourist industry step 1 Vocabulary list
- •Step 2 Introductory text
- •Step 3 Reading and translation the tourist industry
- •Step 4 Vocabulary practice
- •Step 5 Developing reading skills
- •The Domestic Visitor
- •The International Visitor
- •Classification of International Visitors
- •The International Tourist
- •The Excursionist or the Same-Day Visitor
- •Travel Motivation
- •Climate
- •Personal Motives
- •International Tourism Trends
- •Step 6 Test tasks
- •Unit II working in tourism step 1 Vocabulary list
- •Step 2 Introductory text
- •Step 3 Reading and translation careers in tourism
- •Step 4 Vocabulary practice
- •Step 5 Developing reading skills
- •Step 6 Test tasks
- •Unit III travel agents step 1 Vocabulary list
- •Step 2 Introductory text
- •Step 3 Reading and translation the retail travel agent
- •Step 4 Vocabulary practice Two-Part Verbs
- •Step 5 Developing reading skills
- •Travel agents try not to miss internet boat Online Booking Threatens Traditional High Street Outlets
- •Step 6 Test tasks
- •Unit IV tour operators step I Vocabulary list
- •Step 2 Introductory text
- •Step 3 Reading and translation tour operators
- •Step 4 Vocabulary practice
- •Hotel contracting
- •When the welcome is frosty
- •Step 5 Developing reading skills
- •Tour guides
- •Step 6 Test tasks
- •Unit V tourist promotion step 1 Vocabulary list
- •Step 2 Introductory text
- •Step 3 Reading and translation tourist promotion
- •Step 4 Vocabulary practice
- •Step 5 Developing reading skills
- •Promotional tools
- •Brochures
- •Main Target Markets
- •Making Brochure Work
- •Copywriting
- •Grab Attention by Direct Addressing
- •Some Copywriting Hints
- •Step 6 Test tasks
- •Unit VI tourist attractions and entertainment
- •Step 1 Vocabulary list
- •Step 2 Introductory text
- •Step 3 Reading and translation
- •Tourist attractions and entertainment
- •Step 4 Vocabulary practice
- •Compound Nouns
- •Step 5 Developing reading skills
- •How disney does it
- •Unit VII tourism and transporattion
- •Step 1 Vocabulary list
- •Step 2 Introductory text
- •Step 3 Reading and translation
- •Tourism and transportation
- •Step 4 Vocabulary practice
- •Sail away
- •Imagine that you recently accompanied a group
- •4.1 Put the words in the right order to make correct sentences.
- •4.2. Put the underlined words into the correct order.
- •4.3. Join the verbs and prepositions and make phrasal verbs to replace the words underlined in the sentences below.
- •Step 5 Developing reading skills
- •Air transport and tourism
- •Cost Structures of Airline Companies
- •Direct Operating Costs
- •Indirect Operating Cost
- •General and Administration Costs
- •Labour Costs
- •International tourism development: problems of equipment and infrastructure
- •Ground and Station Equipment and Hospitality Services
- •Air Fare Tariffs
- •Step 6 Test tasks
- •Unit VIII accommodations and catering
- •Step 1 Vocabulary list
- •Step 2 Introductory text
- •Step 3 Reading and translation
- •Accommodations and catering
- •Step 4 Foodservice
- •Step 5 Vocabulary practice
- •Adjectives and Word Order
- •Step 6 Developing reading skills the hotel trade in the world
- •Hotel Consortia
- •Integrated Hotel Chains
- •Hotel Franchising
- •Tourism lodgings
- •Second Homes Wholly Owned by Tourists
- •Second Homes with Shared Collective Services
- •Timeshare
- •Furnished Rented Accommodation
- •Seasonally Rented Furnished Accommodation
- •Cottages and Farmhouse Accommodation
- •Guest Lodgings
- •Social Accommodation
- •Restaurant Chains
- •Step 7 Test tasks
- •Unit IX regulation, research and development in tourism step 1 Vocabulary list
- •Step 2 Introductory text
- •Step 3 Reading and translation regulation, research and development in tourism
- •Step 4 Vocabulary practice british and american usage
- •Step 5 Developing reading skills
- •When the heat is on
- •Overseas markets
- •External Influences on International Travel to Britain
- •Step 6 Test tasks
- •Unit X environmental tourism step 1 Vocabulary list
- •Step 2 Introduction
- •Step 3 Reading and translation the environmental tourist How to Be an Ecofriendly Tourist in the Alps
- •Step 4 Vocabulary practice - Reporting verbs
- •Step 5 Developing reading skills
- •Does tourism ruin everything that it touches?
- •A Brief History of Tourism
- •Tourism Today
- •The Future of Tourism
- •Step 6 Test tasks
- •Unit XI business travel step 1 Vocabulary list
- •Step 2 Introductory text
- •Step 3 Reading and translation business travel
- •Step 4 Vocabulary practice
- •4.1. Match the verbs in a with the noun phrases in в to make expressions which are often used in meetings.
- •4.2. Match the adjectives in a with the nouns in b. Use a dictionary, if necessary.
- •4.3. Use the expressions from 4.2 (above) in the sentences.
- •4.4. This is an extract from a meeting about tourism in Goa. Fill in the gaps with expressions from 4.1.
- •5.1. Match the words on the left to the words on the right to make noun collocations and use the collocations in the sentences.
- •5.2. Link the adjectives with the nouns to complete the definitions below
- •Step 5 Developing reading skills
- •Travellers’ tips
- •4.1. Choose a title for the article:
- •4.2. Sentences a-e have been removed from the text. Match them to the correct boxes:
- •Step 6 Test tasks
- •The international executive lounge club
- •Unit XII customer relations in tourism step 1 Vocabulary list
- •Step 2 Introductory text
- •Step 3 Reading and translation customer relations in tourism
- •Step 4 Vocabulary practice
- •An unfortunate incident at ridgeway tours
- •Step 5 Developing reading skills handling a complaint
- •5.1. When It Pays to Complain
- •5.2. Dear Travel Agent, Please Stop the Cows Staring at me...
- •Step 6 Test tasks
- •Турфирма с грязными руками
- •Ленивого «кинуть» легко
- •Готовьте компромат
- •Contents
Climate
Climate is another determining motive for international tourism. Southern European countries with their guarantee of sunshine, also benefit from this factor.
Personal Motives
Personal motives include:
leisure and holidays - the main motivation for travel outside work-time and periods of professional activity: the motivation factors are rest, the lure of exotic surroundings, cultural discovery, visiting friends and relatives, sports, etc;
Business travel trips taken within the framework of professional activities: this category includes commercial travellers, airline crews on short or extended stopovers, government and international organisation officials on assignments and equipment installation engineers staying less than one year and employed by companies outside the country of installation;
Congresses and other meetings - trips undertaken to attend a congress or other types of meetings (seminars, conferences, etc) for non-profit motives;
Health - trips for medical reasons either to receive medical care or for health improvement by preventive medicine (fitness training, salt water cures, etc). This category also includes all therapeutic treatments and visits to thermal resorts;
Study - visits abroad to attend courses or to undergo training in a study centre for one or more academic year(s);
Religion - pilgrimages and trips to holy shrines.
International Tourism Trends
Economic flows generated by international tourism have become essential factors of economic growth and international economic relations for a great many countries. With currently more than half a billion international tourist arrivals, the tourism sector has experienced rapid growth.
Yet, it is apparent that is not the case in all the world’s regions. Indeed, the primary feature of world tourism trends is the inequitable distribution of international travel flows to the different regions of the world.
Travel flows are concentrated towards a few regions and are mainly between countries within the same region.
Although demand for travel to developing countries is growing, the Third World only attracts one-third of the world’s international visitors, furthermore, the already considerable differences in travel flows between world regions are growing.
Europe is the largest receptor region and attracts 59.3 per cent of the world’s tourists. Three-quarters of the international visits in the region are by European inhabitants.
Europe therefore owes its dominant position to the concentration of travel flows to certain destinations in the region.
Demand for world tourism is undergoing considerable quantitative and qualitative changes which are directly influencing the world tourism market.
(adapted from International Tourism)
Task 1. Write a brief summary of the text.
Task 2. Using the classifications and definitions from the text, discuss the trends in tourism in Russia along the following lines.
What forms of tourism are best developed in Russia?
Is domestic tourism popular in Russia? If yes, how can you prove it? If no, why not?
What are the main purposes of travelling in Russia?
What categories of foreign visitors are most frequent in Russia?
Are there many commuters in Russia? Why (not)?
What do you know about excursionist tourism in Russia?
What are the major travel motivations for Russian people?
Where do Russian people prefer to spend their holidays? Why?
What other personal motives for travelling make Russian people move around?
What can you say about rates of development of Russian tourism?
What are the latest trends in Russian tourism?
Task 3. Speak about modern trends in Russian tourism.